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Apt Reading

We use Instapaper to remember to read good stuff on the web. We thought you might find some of it interesting too, so here’s what we’ve been reading lately:

Starred picks:

My Thoughts on Codecademy - O'Reilly School of Technology

There is yet another new wave of start-ups emerging in the educational technology space and like those that came before, most of this new wave neglects to…

http://blog.oreillyschool.com/2011/12/my-thoughts-on-codecademy.html

What Customers Want from Your Products - HBS Working Knowledge

Marketers should think less about market segments and more about the jobs customers want to do. A Harvard Business Review excerpt by HBS professor Clayton M.…

http://hbswk.hbs.edu/archive/5170.html

Reid Hoffman: The network philosopher (Wired UK)

Investor. Founder. Thinker. Connector. Reid Hoffman has been called the best-networked man in Silicon Valley. Now he wants to use all he’s learned to change the…

http://www.wired.co.uk/magazine/archive/2012/04/features/reid-hoffman-network-philosopher?page=all

Everything You Ever Wanted To Know About Convertible Note Seed Financings (But Were Afraid To Ask) | TechCrunch

Editor’s note: Scott Edward Walker is the founder and CEO of Walker Corporate Law Group, a boutique corporate law firm specializing in the representation of…

http://techcrunch.com/2012/04/07/convertible-note-seed-financings/

The inadmissible assumptions - Charlie's Diary

Underlying all debate on the future of the internet are a constellation of unspoken assumptions. These include: a) Advertising is socially neutral or good, b)…

http://www.antipope.org/charlie/blog-static/2012/04/the-inadmissible-assumptions.html

The Tim Ferriss Effect: Lessons From My Successful Book Launch - Forbes

If you had a book coming out, and you were considering how to get people excited to buy it, read it, and talk about it, which would be most valuable to you: 1)…

http://www.forbes.com/sites/michaelellsberg/2012/01/11/the-tim-ferriss-effect/print/

Killing Orson Welles at Midnight by Zadie Smith | The New York Review of Books

The Clock is a twenty-four-hour movie that tells the time. This is achieved by editing together clips of movies in which clocks appear. But The Clock is so…

http://www.nybooks.com/articles/archives/2011/apr/28/killing-orson-welles-midnight/?pagination=false

To read:

The Religious Experience of John Coltrane’s “A Love Supreme” — Cuepoint — Medium

It didn’t take me very long into my first encounter with John Coltrane’s album A Love Supreme to know that there was something special about it. My saxophone…

https://medium.com/cuepoint/the-religious-experience-of-john-coltrane-s-a-love-supreme-e52635a17617

Not X. But Not Quite Y. | The Sober Build Engineer

07/26/2013 It’s pretty much a given that generational demography turns out to be a softer science. I am most commonly thrown in with “The Millennials” (which is…

http://soberbuildengineer.com/blog/2013/07/not-x-but-not-quite-y/

Reverb Promises Publishers Better Data About What People Read And Why

If you’re an online publisher, you’ve got plenty of analytics tools to choose from, but they’re mostly focused on telling you which pages and articles are…

http://social.techcrunch.com/2015/02/24/reverb-insights/

On meta-design and algorithmic design systems

This post is about something I see as a continuing trend in the design world: the rise of the meta-designer and algorithmic design systems. “Meta-design is…

http://runemadsen.com/blog/on-meta-design-and-algorithmic-design-systems/

The Most Important SaaS Metric Nobody Talks About: Time-to-Value (‘TtV’) - RRE Ventures

In a world where applications are delivered via cloud and distributed across billions of Internet-connected end-points, we’ve seen barriers to entry, adoption…

http://www.rre.com/blog/89

What to Learn from the Man Who Managed Reddit's Community of Millions

Reddit is considered one of the world’s leading news and social sites, with over 5.5 billion pages served to over 100 million unique visitors spanning 186…

http://firstround.com/article/What-to-Learn-from-the-Man-Who-Managed-Reddits-Community-of-Millions

Protect Against Bias While Hiring - Safari Blog

I believe that hiring someone can be an act of social justice, if it is done in a way that protects against bias. This seems to be true especially in our…

https://blog.safaribooksonline.com/2015/02/09/protect-against-bias-while-hiring/

How to Build a Meaningful Career

Run experiments Once you’ve nailed down your hypotheses, it’s time to test them. There are a variety of ways to do this. First, you can try things out within an…

https://hbr.org/2015/02/how-to-build-a-meaningful-career

The History of “Loving” to Read - The New Yorker

Credit Photograph by Ferdinando Scianna/Magnum As a senior in college, I took a class on Jane Austen—a great class with, it must be said, a weird vibe. Almost…

http://www.newyorker.com/culture/cultural-comment/history-loving-read

Leadership That Gets Results

Many managers mistakenly assume that leadership style is a function of personality rather than strategic choice. Instead of choosing the one style that suits…

https://hbr.org/2000/03/leadership-that-gets-results

Archive:

How a start-up got companies like Apple, Amazon and Google to trust it with their office secrets

It was Anne Toth’s first week at Slack, and she already had a crisis on her hands. “TeamNameGate,” she now calls the episode. Last October, a blogger pointed…

http://fusion.net/story/39066/slack-security-privacy/

Weekend Read: Disruption Is Not About Slaying Giants but about Serving New Customers

3:53 pm ET Mark W. Johnson Mark W. Johnson, co-founder and senior partner at Innosight: You can go to a conference called Disrupt, get a degree in disruption…

http://blogs.wsj.com/accelerators/2015/01/23/weekend-read-disruption-is-not-about-slaying-giants-but-about-serving-new-customers/

You don't need a growth hacker

Startups don’t need growth hackers  – at first. They need products that are really working in the market. This means users love it, that there’s lots of…

http://andrewchen.co/2012/09/17/you-dont-need-a-growth-hacker/

My Thoughts on Codecademy - O'Reilly School of Technology

There is yet another new wave of start-ups emerging in the educational technology space and like those that came before, most of this new wave neglects to…

http://blog.oreillyschool.com/2011/12/my-thoughts-on-codecademy.html

Ebook publishing platforms are a joke | FutureBook

http://futurebook.net/content/ebook-publishing-platforms-are-joke

isolani - Web Standards: Web App Mistakes: Condemned to repeat

The first two talks at this year's Full Frontal conference were extreme position pieces arguing about the relevance of HTML in building webapps. They were…

http://isolani.co.uk/blog/standards/WebAppMistakesWeAreCondemnedToRepeat

The Importance of Marketing Analytics

The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Analytics is one of…

http://www.seomoz.org/blog/the-importance-of-marketing-analytics

Six Steps to Put Christensen's Jobs-to-be-Done Theory into Practice - Forbes

Managers are often too enamored of their own ideas.  Unfortunately, even compelling ideas can take a long time to catch on.  Indoor plumbing took 4,500 years…

http://www.forbes.com/sites/stephenwunker/2012/02/07/six-steps-to-put-christensens-jobs-to-be-done-theory-into-practice/2/

Bobby Womack: 'I can sing my ass off, better than I could before' | Music | The Guardian

The nurse attending Bobby Womack wears an expression for which the phrase “long-suffering” was invented. “Can I give you your meds?” she asks, proffering a…

http://www.guardian.co.uk/music/2012/may/24/bobby-womack-sing-better-before

Jane Litte explains the DoJ suit very well, and I have a couple of points to add – The Shatzkin Files

Jane Litte at the DearAuthor blog has written a remarkably concise, clear, and cogent piece about the DoJ case. This whole paragraph is a link to it. That’s a…

http://www.idealog.com/blog/jane-litte-explains-the-doj-suit-very-well-and-i-have-a-couple-of-points-to-add